Author: Caitlin Moorman

Caitlin Moorman

Caitlin is Director of Product Analytics at Indigo Ag, where she helps farmers become more profitable by adopting more sustainable practices. She previously led data teams at Trove Recommerce (circular retail) and Indiegogo (crowdfunding). When she’s not thinking about how to build healthy data cultures, she's usually drinking a cup of tea and reading a novel or gardening.

woman looking out of the end of the tunnel she just climbed through.

Project Execution Skills Build Your Reputation for Delivering Value

In Career Development, Roles & ResponsibilitiesTags Communication, Management, Process, Project Management, Soft Skills Series, TeamJuly 12, 2023

Caitlin Moorman

As you progress in your career, your focus shifts from completing discrete tasks assigned to you, to owning larger projects. Being able to execute complex projects with limited support expands your potential impact on your organization. And as you take ownership of bigger initiatives, you’ll need strong project execution skills to see them through smoothly.

Project execution is both an obvious and unappreciated need for senior data practitioners. Work settings often don’t clearly teach you the skills to break down

…

Woman swinging across monkey bars, over a puddle of water

Leverage Your Technical Skills to Work Smarter, Not Harder

In Career Development, Management, Roles & ResponsibilitiesTags Data Culture, Management, Soft Skills Series, TeamMay 9, 2023

Caitlin Moorman

“Leverage” is an overused phrase in many business settings, but focus for a moment on the actual meaning. A lever multiplies the force you apply to it, and that

…

woman leaping over obstacles, titled "self-awareness", "honing your craft", "teaching others", and "asking effective questions.

Learning: The Meta-Skill for Accelerating Impact

In Career Development, Management, Roles & ResponsibilitiesTags Communication, Management, Soft Skills Series, TeamApril 19, 2023

Caitlin Moorman

This is part 2 of a series on the skills that enable data practitioners to develop consistently high impact and success. I hope that it helps individual contributors understand how

…

person standing at the beginning of a career growth obstacle course, considering how to make it to the end

Solidify Your Soft Skills

In Career Development, Culture, Management, Roles & ResponsibilitiesTags Data Culture, Management, Org, Soft Skills Series, TeamApril 12, 2023

Caitlin Moorman

A successful data practitioner has a visible impact on their organization. They may shape meaningful tactical and strategic decisions, build products that drive growth, or design experiments that shed light

…

Data Leadership After a Layoff

In Culture, ManagementJuly 7, 2022

Caitlin Moorman

Many of us data leaders have come of age in a long period of growth, ever-increasing tech valuations, and relative headcount abundance. We are summer’s children, but we’re entering tumultuous

…

User Research for Your Data Team, Part 2

In Culture, Roles & ResponsibilitiesTags Data Culture, self service, Tools, user researchMay 26, 2021

Caitlin Moorman

In our last post, we argued that adding some basic user research skills to your data team’s toolbox can have a big impact on the usability of the data

…

User Research for Your Data Team, Part 1

In Culture, Roles & ResponsibilitiesTags Data Culture, self service, Tools, user researchMay 4, 2021

Caitlin Moorman

Your team invested a lot of effort into building self-service data tools, but your stakeholders aren’t using it as much as you hoped, or in the ways that you hoped.

…

Two hands putting ballots or surveys into green ballot box

Data Team Surveys – Learn What Your Stakeholders REALLY Want

In ManagementTags Data Culture, Management, Process, RoadmapJanuary 11, 2021

Caitlin Moorman

Getting regular feedback from your organization can help the data team to prioritize the work that will have the biggest impact on your stakeholders. However, it’s hard to turn ad-hoc

…

Map with a relatively straight line from the starting point to the goal point

Linear and Circular Projects in Data, Part 2

In Management, Roles & ResponsibilitiesTags Agile, Communication, Management, Project Management, StakeholdersAugust 17, 2020

Caitlin Moorman

In our last post, we talked about the differences between linear and circular projects. The distinction is valuable because it can help data teams manage expectations and build processes

…

Map with lots of confusing, circuitous paths from the starting point to the goal.

Linear and Circular Projects in Data, Part 1

In Management, Roles & ResponsibilitiesTags Agile, Communication, Management, Project Management, StakeholdersAugust 10, 2020

Caitlin Moorman

The nuances of data projects add an extra layer of challenge to project planning and agile project management approaches. Even the most efficient data team must manage the inherent moving-target

…

Older Posts